MOQ100PCS. The tape measure with a button allows you to retract the ruler by pressing the button on the plastic box, automatically retracting it inside. It is 60 inches/1.5 meters long, double-sided (English and metric) with one side accurately printed in inches and the other in centimeters. Featuring large, clear marks for easy readability, the tape measure is flexible and durable without stretching, ensuring it won’t wear out. Ideal for tailoring, sewing, crafts, measuring cloth, fabric, body dimensions, waistlines, weight loss tracking, and more. Additionally, it doubles as a keychain for convenient storage, reducing the risk of misplacement, and can be customized with your logo for enhanced product and company promotion.